I read somewhere that the holy trinity for writers is Write, Network, and Promote. Most of us do okay with the Write part but have more difficulty with the Network and Promote. Writing we do because we love it, or because we can't not. Those other two? They require getting out of the bathrobe and putting on a happy face and are therefore slightly less appealing. Today, do what it takes. Put some energy into Network and Promote so that your words will have the audience they deserve.